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400-607-9388
  • 邹少峰
  • 所属院校: 澳门大学
  • 所属院系: 工商管理学院
  • 职称: 副教授
  • 导师类型:
  • 招生专业:
  • 研究领域: ConsumerSatisfactionandDissatisfaction BuyingDecisionProcess ChannelofDistribution BrandingStrategy GreenConsumerismResearchProjects PrincipalInvestigatorofaconsultancyprojecttitled“2006CEMCustomerSatisfactionSurvey”. PrincipalInvestigatoro...
个人简介

个人简介

Academic Qualifications D.B.A., Marketing and Management, The Hong Kong Polytechnic University, Hong Kong, 2002 M.B.A., Marketing, The Chinese University of Hong Kong, Hong Kong, 1992 B.Sc. (Hons), Computer Science, University of London, United Kingdom, 1987 Teaching Undergraduate Courses oIntroduction to International Business oIntroduction to Global Business Management oPrinciple of Marketing oMarketing Research oLogistics, Distribution and Supply Chain Management oServices Marketing oSpecial Topics in Marketing oMarketing Channel Management Graduate Courses oMarketing Channel Relationship Management oIntegrated Marketing Communication oApplied Business Research oMarketing Management oGlobal Business

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